PROJECT: TPACKAGE DESIGN

CLIENT: URBAN DECAY

Objective:

Design a paperboard carton that will get your product noticed and move it off the shelf in the retail environment where it is typically sold.

Design Brief:

The company’s target audience is women age 16-34. They are creative, unconventional types who want the opportunity to express themselves with well-formulated, edgy products and whose makeup concepts lean toward the adventurous side. The considerations for this project were to make it beautiful but edgy.

©2015 Adrianne Cataneo Designs | adriannecataneo.ca