PROJECT: EDITORIAL & DPS

CLIENT: CHATELAINE

Objective (Editorial):

Develop a magazine with a minimum of 28 pages. Choose an existing publication and either produce an issue or rebrand if desired.

Objective (DPS):

Examine the design strategies employed by an existing magazine and design a digital multi-page feature spread, cover and an advertiser for the magazine.

Design Brief:

The readers of the magazine are mostly women, and largely between the ages of 25 and 54. They use plenty of white space and use two kinds of typefaces: a serif typeface for the body copy and a san-serif for the headings.

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