PROJECT: ANNUAL REPORT

CLIENT: UNITED WAY TORONTO

Objective:

Create a multi-page, multi-section mock-up in the very specific annual-report style. Design the complete report, using abbreviated content from a real United Way of Toronto Annual Report.

Design Brief:

The United Way brand equity is very important. It’s about community and bringing people together to build a stronger community, help kids be all they can be, and moving people from poverty to possibility. This is illustrated through the use of photographs of people and volunteers throughout the community.

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